Copyright © 2022 by Big Ideas Incorporated
FOR RETAILERS
An overlooked opportunity…
Chain retailers should know that we've already sold over a million dollars worth of our
products at retail, without having to buy any advertising aside from our website. Our
success in buildling a world-wide base of customers was attained by using
unconventional marketing tactics. For example, public relations. Earglasses® have been
featured in The Wall Street Journal and USA Today, even on The Tonight Show, as well as
nearly two dozen major consumer magazines. Customers on amazon.com have rated
Earglasses® as highly as any competing “personal sound amplifier” priced under $100!
More than two dozen customers of one online seller have given the product a near-five-
star rating.
Our latest model was completely redesigned for sale through food, drug, and mass
merchandisers' retail pharmacy departments. It’s perfect for sections which stock ear
care products, like earplugs, ear ache remedies, and ear wax removers. The problem
our product addresses is so common, we think Earglasses® lenses can outsell each of
these other stock keeping units ("SKUs"). So we are now looking for a pharmacy
operator who would be willing to give our product a test market.
Customer Dis-Service?
No ear care products carried by national mass
merchandisers get advertising support. Most
of them are there just as a “customer service.”
Almost no retailers carry ANY hearing
amplifier products, despite the high rates of
hearing loss. Why not? “Prices are too high,” or
“too high return rates.”
Serve Customers Better
The good news is that merchants can serve
their customers better and at the same time
improve their profit potential. But first, they
need to recognize that far more of their
customers suffer from a hearing loss than may
have an earache. Please check out our
presentation to review the facts; just click this
link:
We aim to please
We know that Earglasses® will sell very well in
retail stores. So we will provide the first retailer
to give us a chance to prove it with a generous
allocation of free merchandise. In exchange
we just want a fair trial and a report on the
sales results of the market test. We invite any
retailer who may be interested in this offer to
inspect this “sell sheet”: